Forrester analyst Paul Miller described the launch of the pilot as a "low-key affair". "As expected, only a handful of vehicles are available right now, they only operate in a small part of the city and there's a safety driver in the vehicle in case it encounters situations it cannot handle autonomously," he said. But he added that the move highlighted the company's ambitions to rival firms already offering driverless ride-hailing in the US and around the world. Waymo, owned by Google parent Alphabet, along with Amazon's Zoox, already offer self-driving taxi rides in Austin, as well as in San Francisco, California, and Phoenix, Arizona. Meanwhile Uber, which recently announced it would bring forward trials of driverless taxis in the UK, has partnered with Chinese firms Pony.AI, WeRide and Momenta to bring autonomous ride-hailing to more cities outside the US and China.

Elon Musk has said that new Tesla cars will have horns that can bleat like a goat. In a Twitter thread about Dojo, a new neutral network computer that the company is apparently developing, the Tesla CEO was asked whether the "silly talk of making the horn honk like a goat" was "an Easter Egg or wide release software update?" Musk replied that the feature was "definitely coming" but that it would only "only be on relatively recent cars, as we didn't have an outside speaker until about a year ago. Can change inside sound easily." As well as a goat horn, Musk also mentioned other features that will be coming to Tesla cars in future updates.